Teaching Consumers Complex Concepts In Financial Education – Case Study post image

Large leading bank


Trainiac was approached to develop a learning solution for a new product that was going to be marketed to the previously unbanked and uninsured consumer. This product would help create new business opportunities for them and the communities in which they live. The client was employing people from the target areas, including Soweto, Northern Natal and the Free State, who would be trained to be development officers. These officers would need to educate the community on the product.

These products had normal banking and insurance terms and conditions which evoke fear in the target audience owing to the unfamiliar, complex nature of the content. The development officer would need to help the community to overcome this fear through education. Trainiac had the responsibility of developing the tools to educate both the development officer and the consumer. Read more…

Brand Engagement Grows Profitability – Case Study post image

A leading cement manufacturer


A strong external brand image is vital to success and a differentiated brand, which delivers consistently on its brand promise, can attain premium brand status. But to deliver customer experiences and exceed expectations requires the involvement and commitment of each and every employee in the organisation. Employees are often the most overlooked element in the brand building process. Few companies have the courage to expend their marketing and branding budgets on engaging their employees, preferring to commit millions to advertising and product development. When Trainiac’s client underwent a name change, an intervention to focus on the “acts like” component of the brand was needed.


Faced with a wide geographic spread of operations, a multi-cultural, multi-lingual workforce whose qualifications ranged from a Grade eight to Post Graduate, the challenge was to develop a training programme which could be facilitated boardroom to shop floor. The programme engaged learners in discovering the client’s world and took them on a journey from understanding a value system to allowing them to contribute to defining the behaviours around each of the values. Vital to the definition was aligning the behaviours to the impact on providing exceptional customer service. On a monthly basis, for ten months, employees from all areas of the business engaged in learning. The mix of value chain participants’ increased operational and departmental synergy. Brand accountability was accepted and brand ambassadors were born. Read more…

ERP System Update – A Smooth Process – Case Study post image

The largest gases and welding company in sub-Saharan Africa


ERP systems form the backbone of many businesses. When an ERP system is out of date or unsupported, a business can be placed at risk. Trainiac’s client found themselves having to update their ERP system as their system was no longer viable. ERP systems are not as easy to change as unplugging one and plugging in another. The client needed all directly affected employees and all indirectly affected employees up-skilled and confident on the new system in a short space of time. Read more…

Safety First in the PowerLine Construction Industry – Case Study post image

A consortium of 6 leading companies in the power line construction industry


The Powerline Construction Industry (PLCI) works on a tender basis when applying for work. One of the requirements when tendering is that the company has a good safety record. This is difficult to maintain in some circumstances. PLCI employees are mostly recruited from the areas surrounding the construction sites. These can be extremely remote and the employees will have minimal education and may be illiterate. Prior to engaging Trainiac the companies were running all employees through a one-day powerpoint presentation before allowing the employees to begin working. This was not very successful and the companies were still recording safety incidences which needed to be avoided. Read more…

Visualising Your Strategy – Case Study post image

An international integrated energy and chemicals company


Launching a new strategy can be challenging, especially when the Shared Services Centre alone is comprised of 17 departments. Implementation needs the buy-in and engagement of each and every employee across the board. Trainiac was asked by a leading energy and chemicals company to communicate their key strategic focus areas. Trainiac was engaged to create awareness around the new strategy through visualisation of the journey from the past to the present and ultimately to the desired future. The communication campaign had a clear objective; to transfer learning into the workplace. Read more…